Marketing 101: marketing basics for small business owners

Sara G. Norris

It’s an exciting time. You’ve just launched your new business—you’ve created the perfect products and services, built your website, and worked out how you’re going to serve your customers.

But, you still have a few questions: How do you get your message out there? How do you attract people to your website? How do you get them to buy?

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Six small business marketing strategies that work

You have so many options when it comes to small business marketing strategies that it’s hard to know where to start. You need some solid and proven plans, from understanding your customers to sharing the benefits of your products and services. Fortunately, when it comes to getting your message across, […]